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Promotional tools overview
- Choose from a variety of promotional tools to sell out your event
- Widgets, personalised links, email invites, tracking links and more
Are you using our new design to create or edit your events? Jump to new help or Learn more
Tip: To use Eventbrite's event promotion tools to get the word out about your event and sell more tickets online, first sign up for Eventbrite or log in to your account. For a closer look at the numbers, check out our report on the power of Social Commerce!
1
Promote your event on major search engines and the Eventbrite events directory
By default, your event will be marked as Public, and so will be:
- be indexed by major search engines (like Google, Yahoo!, and Bing);
- made available to our distribution partners, like Zvents and Eventful;
- listed on our public event-search directory, making it easy to find by event seekers.
Make sure that your event is marked as Public by going to Step 8: Set Privacy on the Edit page for your event. To better help your event's 'searchability' by search engines, event seekers, and event-indexing sites, select one or two categories that best describe(s) your event and tag your event with relevant keywords.
2
Promote your event on Facebook
Use the power of the social graph to drive more visits to your event page and sell more tickets! Click here to learn more about how to easily publish your event to Facebook from within Eventbrite.
3
Insert a customised link or button in your website or email
You can choose a personalized link for your event page, to make it easy for your attendees to remember and find. 
You can also use our Buttons and Links features to promote your event in emails or on outside websites.
4
Publicize your event on your website using widgets
Choose from a variety of customizable widgets to include on your outside website. From the entire event registration page to a countdown timer to a calendar displaying all your live events, you can easily generate the HTML code to drop into your website.
Here's an example of the ticket form integrated into an outside website:
Tip: To check out how you can easily send email invitations from within Eventbrite, go here!
Promotional tools overview
- Choose from a variety of promotional tools to sell out your event
- Widgets, personalised links, email invites, tracking links and more
Tip: To get started, first sign up for a free Eventbrite account or log in to your existing Eventbrite account and create an event and make it live.
Then, check out some of our promotional tools listed below to get started promoting your event!
1
Promote your event on major search engines and the Eventbrite events directory
By default, your event will be marked as Public, and so will be:
- be indexed by major search engines (like Google, Yahoo!, and Bing);
- made available to our distribution partners, like Zvents and Eventful;
- listed in our public event-search directory, making it easy to find by event seekers.
Make sure that your event is marked as Public by going to Step 3: Promote your Event Page on your event’s Event Details page. To better help your event's 'searchability' by search engines, event seekers, and event-indexing sites, select one or two Search Categories that best describe(s) your event.
2
Tip: For a closer look at the social-media numbers, check out our report on the power of Social Commerce.
3
Send up to 2000 free email invitations per day
To check out how you can easily send email invitations from within Eventbrite, go here! And you can always leverage our partnerships with MailChimp and Paperless Post for even more email-customization options and greater per-day email limits.
4
Insert a customised link or button in your website or email
You can choose a customized web address/URL for your event page to make it easy for your attendees to remember and find your event.
You can also use our Buttons and Links features to promote your event in emails or on outside websites.
5
Publicize your event on your website using widgets
Choose from a variety of customizable widgets to include on your outside website. From the entire event registration page to a countdown timer, to a calendar displaying all your live events, you can easily fine-tune your widget’s colour scheme and then auto-generate the HTML code to drop into your website.
Here's an example of the ticket form integrated into an outside website:
Tip: To check out how you can easily send email invitations from within Eventbrite, go here!
6
Monitor different sales channels using tracking links
Create as many individualized tracking links as you’d like for distribution to different promoters or marketing outlets. Then, track how each performs to refine your marketing plan for your next event!
Tip: Check out the Reach New Markets section of our Partnerships and Resources page for a number of additional, third-party tools built for the Eventbrite platform! Also worth a look is the Planning & Promotion section of our blog—another great resource for pro tips!
Have more questions? Contact us!
